Our Legacy
The Unique Group stands as a luxury firm for innovation and elegance. With a focus on communication, business development, and strategic growth, we support brands, designers, auction houses, and institutions —such as the Diamond Bourse of Italy— in expanding their presence and prestige globally.
Founded by Dalila Daffara —a High Jewelry Executive with over 20 years of international experience— the company was born from the vision to elevate luxury brands and designers through bespoke strategies, tailored public relations initiatives, and unforgettable event design experiences.
The Unique Group is the driving force behind The Unique Show—the leading B2C high jewelry exhibition in Europe—and The Unique Gallery Dubai, a curated space for exceptional maisons and watchmakers.
Tailored Strategy, Meaningful Impact
With a portfolio boasting over 450 satisfied clients, successful partnerships, and landmark events, The Unique Group’s influence spans across the globe.
From the dynamic markets of the U.S. and the UAE to the cosmopolitan cities of Europe and the vibrant landscapes of Australia, the company continues to forge its legacy and leave its mark in the high jewellery and luxury sector.
A Global Team Rooted in Excellence
Our team is highly specialized and internationally based, bringing together experts in strategy, sales, communication, marketing, finance, and business development. With backgrounds in both creative and operational leadership, we offer an integrated approach tailored to the unique needs of the luxury industry—from global expansion to client acquisition and brand excellence. The Founder, Dalila Daffara is a respected keynote speaker and panelist for international master programs, regularly working alongside major institutions, exhibitions, and maisons worldwide.
OPENING ON 1ST SEPTEMBER 2025
HOTEL KEMPINSKI PALM JUMEIRAH